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ABOUT THE BRAND

At Paperplanes, we live at the crossroads where timeless craftsmanship meets modern design. We specialize in creating exquisite invitations — both print and digital — personalized stationery, and meaningful packaging that transforms every moment into a work of art.

While we celebrate the convenience of digital innovation, we believe in the enduring magic of tangible connections. Our offerings blend technology with the warmth of tradition, giving you the choice to not only share beautiful designs but also create lasting memories. Every piece we craft is an invitation to slow down, savor the moment, and connect from the heart — one beautiful detail at a time.

our story

PaperPlanes is a luxury stationery and visual styling label based in the culturally rich city of Jaipur. Inspired by regal opulence, we blend timeless craftsmanship with modern design to create bespoke invitations, elegant stationery, and meaningful packaging. From couture-inspired aesthetics to the charm of handwritten notes, our work bridges digital convenience with the magic of heartfelt, tangible connection — turning every detail into a keepsake.

Meet the founder

Saloni Pabuwal Goyal is a visual storyteller and design enthusiast based in the culturally rich city of Jaipur. She is the founder of PaperPlanes India, a boutique studio known for luxury invitations, bespoke stationery, and brand identity design. With a background in Fashion Communication from NIFT Delhi, Retail Design from NID, and Space Design from Central Saint Martins, her multidisciplinary training shapes a distinct, narrative-led design approach.

At PaperPlanes, Saloni blends traditional Indian craftsmanship with modern aesthetics to create tactile, detail-rich designs. Her work spans weddings, events, and corporate branding—driven by a deep focus on quality, storytelling, and materials that transform paper and ideas into elevated experiences.

An active voice in Jaipur’s creative scene, Saloni has been featured in design podcasts and collaborative projects. She shares her journey and inspirations across platforms like Instagram, Pinterest, and LinkedIn, making her a noteworthy presence in India’s contemporary design landscape.
• Instagram: @paperplanesindia
• Instagram (Brand Identity): @hallmark_bypaperplanes
• Pinterest: PaperPlanes
• LinkedIn: Saloni Pabuwal Goyal